The growing importance of social media has been recorded in many areas of life, including business. Not to be left behind, it is necessary to use the opportunities provided by social media today. Consumers expect a personalized business communication, giving their needs a personal attention. We should respond to these expectations accordingly.
Today any marketing strategy expanded with social media activity can prove beneficial to a company. Social media provide a valuable channel of communication with existing and potential customers, and efficient tool for building lasting relationships that can pay off in the future.
It is essential to effectively interact with customers, taking initiative and show active participation in the ongoing discussions, debates in the business field. However, marketing strategy in social media needs to be undertaken at the professional level, thoroughly planned, with specific goals defined in order to create an appropriate strategy that works best for individual company.
We expertise in skillfully utilizing the potential of social media in any company’s marketing campaign, setting up appropriate profiles on Facebook, Twitter, and Google+1, and then actively leading and executing a determined strategy. Business profiles in social media can be run in the following languages: Russian, Polish, Latvian. Professionally run profile can prove an invaluable source of information about the needs and expectations of customers and, consequently, interesting material for analysis, construct a better tailored offer.
Corporate blogging is becoming more common in any business marketing strategy. It is definitely a sign of a modern approach to communication, and skillful use of this tool can expand the marketing strategy to increase the number of visits and bring tangible benefits to the company.
Blog allows you to communicate with your customers, on issues related to your offer or on the wider range – issues related to your business as a whole. Through blog you can inform users about new products, services, or any changes regarding company operation, new products in the industry, as well as engage in opinions, suggestions, and comments from customers.
Corporate blogging require substantive quality of published articles. You want to be regarded as an expert, a professional with an in-dept knowledge in your area of business.
Constant interaction with users shows that you are interested in their expectations and opinions, and willing to join discussions to solve product or service issues, as a result, creating new great business opportunities in the future.
Individual arrangements regarding the scope, frequency and work conditions are the first step to successfully implement the idea of corporate blogging. With our expertise in the field of Internet marketing, we solidly set up and manage a blog on a company’s website, and edit entries on the basis of information available.
Corporate blogging is offered in the following languages: Polish, Latvian and Russian.
Interface Poland Sp. z o.o.
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tel. +48 32 2498789
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Interface Latvia SIA
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